{"product_id":"natural-jute-braided-square-rug-beige-and-white","title":"Natural Jute Braided Premium Rug - Beige and White","description":"\u003cp data-start=\"508\" data-end=\"526\"\u003e\u003cstrong\u003e🧱 MATERIAL\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"528\" data-end=\"785\"\u003e\u003cstrong\u003e⭐【100% NATURAL JUTE FIBERS】\u003c\/strong\u003e: Handcrafted using sustainable, biodegradable, and eco-friendly natural jute fibers known for their long, strong threads that ensure durability. Free from chemicals, synthetic dyes, and plastics—safe for homes with kids and pets.\u003c\/p\u003e\n\u003cp data-start=\"787\" data-end=\"1025\"\u003e\u003cstrong\u003e⭐【PREMIUM HAND-WOVEN CRAFTSMANSHIP】\u003c\/strong\u003e: Expert artisan weavers braid and stitch each strip of jute to create a dense, flat-weave texture. Slight color variations and weave irregularities make every piece uniquely beautiful and one-of-a-kind.\u003c\/p\u003e\n\u003cp data-start=\"1027\" data-end=\"1241\"\u003e\u003cstrong\u003e⭐【HIGH-QUALITY FLAT WEAVE BUILD】\u003c\/strong\u003e: Designed with a naturally breathable, tightly braided weave that stays sturdy yet flexible. The flat profile prevents curling and ensures a smooth, even finish ideal for daily use.\u003c\/p\u003e\n\u003cp data-start=\"1243\" data-end=\"1433\"\u003e\u003cstrong\u003e⭐【ETHICALLY SOURCED MATERIALS】\u003c\/strong\u003e: Crafted from responsibly harvested jute and sourced through verified ethical supply chains that support artisan communities and sustainable farming practices.\u003c\/p\u003e\n\u003cp data-start=\"1435\" data-end=\"1660\"\u003e\u003cstrong\u003e⭐【SPECIFIC TO THIS PRODUCT – BORDER DESIGN】\u003c\/strong\u003e: Features a natural raw jute body with a stylish off-white border that adds contrast, elegance, and timeless appeal—making it perfect for farmhouse, coastal, and bohemian interiors.\u003cbr\u003e\u003cbr\u003e✅ \u003cstrong data-start=\"1672\" data-end=\"1687\"\u003ePERFORMANCE\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"1689\" data-end=\"1906\"\u003e\u003cstrong\u003e⭐【DURABLE FOR HIGH-TRAFFIC AREAS】\u003c\/strong\u003e: Built to handle everyday wear, making it perfect for living rooms, hallways, kitchens, entryways, and dining spaces. The strong natural fibers retain shape even with heavy furniture.\u003c\/p\u003e\n\u003cp data-start=\"1908\" data-end=\"2102\"\u003e\u003cstrong\u003e⭐【REVERSIBLE \u0026amp; LONG-LASTING】\u003c\/strong\u003e: Dual-sided design allows flipping for extended lifespan. Both sides offer the same sturdy braided finish, making it a practical, value-driven choice for home décor.\u003c\/p\u003e\n\u003cp data-start=\"2104\" data-end=\"2288\"\u003e\u003cstrong\u003e⭐【EASY TO MAINTAIN】\u003c\/strong\u003e: Simple to care for—just shake, vacuum, or spot clean. Rolls up easily for storage without losing its structure, making it ideal for seasonal or rotational styling.\u003c\/p\u003e\n\u003cp data-start=\"2290\" data-end=\"2457\"\u003e\u003cstrong\u003e⭐【SLIP-RESISTANT TEXTURE】\u003c\/strong\u003e: Naturally textured fibers offer grip on most flooring types. Works beautifully with rug pads for additional stability and comfort underfoot.\u003cbr\u003e\u003cbr\u003e🙌 \u003cstrong data-start=\"2470\" data-end=\"2496\"\u003eCOMFORT, STYLE \u0026amp; USAGE\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"2498\" data-end=\"2674\"\u003e\u003cstrong\u003e⭐【SOFT UNDERFOOT FEEL】\u003c\/strong\u003e: Though durable, the braided jute weave feels naturally cushioned and comfortable, making it suitable for barefoot areas such as bedrooms and apartments.\u003c\/p\u003e\n\u003cp data-start=\"2676\" data-end=\"2886\"\u003e\u003cstrong\u003e⭐【VERSATILE HOME DECOR PIECE】\u003c\/strong\u003e: Complements modern, rustic, coastal, Scandinavian, minimalistic, and boho décor styles. Works well as a living room rug, kitchen runner, apartment rug, dorm rug, or layering base.\u003c\/p\u003e\n\u003cp data-start=\"2888\" data-end=\"3056\"\u003e⭐\u003cstrong\u003e【NATURAL \u0026amp; EARTHY AESTHETIC】\u003c\/strong\u003e: Brings organic warmth and texture into your home. The neutral tones blend effortlessly with wooden, rattan, and earthy interior palettes.\u003c\/p\u003e\n\u003cp data-start=\"3058\" data-end=\"3225\"\u003e\u003cstrong\u003e⭐【AVAILABLE IN MULTIPLE SHAPES \u0026amp; SIZES】\u003c\/strong\u003e: Choose from round, rectangular, square, and oval variants to suit varied spaces—perfect for small corners or large open rooms.\u003c\/p\u003e","brand":"Amayra Enterprises","offers":[{"title":"5 ft x 7 ft","offer_id":45012408238217,"sku":null,"price":5349.0,"currency_code":"INR","in_stock":true},{"title":"4 ft x 6 ft","offer_id":45012408270985,"sku":null,"price":3749.0,"currency_code":"INR","in_stock":true},{"title":"3 ft x 5 ft","offer_id":45012408303753,"sku":null,"price":2249.0,"currency_code":"INR","in_stock":true},{"title":"2 ft x 8 ft","offer_id":45012408336521,"sku":null,"price":2499.0,"currency_code":"INR","in_stock":true},{"title":"2 ft x 6 ft","offer_id":45012408369289,"sku":null,"price":1999.0,"currency_code":"INR","in_stock":true},{"title":"2 ft x 3 ft","offer_id":45012408402057,"sku":null,"price":999.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0637\/8409\/1785\/files\/JUTRUG0127_2_1024x1024_2x_1_fb87507f-540b-461c-babc-893b0a5392e3_3.webp?v=1764852000","url":"https:\/\/ikkasa.com\/products\/natural-jute-braided-square-rug-beige-and-white","provider":"Ikkasa","version":"1.0","type":"link"}